ClientExec version 2.3 released Published: Mar 06, 2005
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Digital River announced that it launched a new online store as the first pre-approved seller of downloadable software on eBay. Software store is part of eBays pilot program to test the opportunity of offering downloadable software on eBays site.


MINNEAPOLIS, September 29, 2004 -- Digital River, Inc. (NASDAQ: DRIV), a global leader in e-commerce outsourcing , today announced that it launched a new online store as the first pre-approved seller of downloadable software on eBay. Located at http://stores.ebay.com/downloadstore, Digital River's download software store is part of eBay's pilot program to test the opportunity of offering downloadable software on eBay's site. The launch marked the introduction of the purchase category to eBay's community of consumers.

To cater to the eBay community, Digital River designed and launched the software store, which features a catalog of downloadable software titles, including utilities, business applications, productivity tools, and digital imaging and security software. Digital River not only hosts the site, but also handles payment processing, fraud prevention, customer service, reporting and digital downloads. Because Digital River's e-commerce system is integrated into eBay's marketplace, Digital River can automate the online marketing and sales process for its publishing clients and minimize operational complexities.

“We believe the launch of our downloadable software store on eBay serves as an important extension of our online sales network,” said Joel Ronning, Digital River's CEO. “Working with tens of thousands of software publishing clients over the past 10 years, we've been able to build what we believe is one of the world's largest digital libraries. By making select titles available on eBay, we can offer publishing clients tremendous product exposure on one of the most highly trafficked marketplaces in the world.”

About Digital River, Inc.
Digital River, Inc., a global leader in e-commerce outsourcing, builds and manages online businesses for more than 40,000 software publishers, manufacturers, distributors and online retailers. Its multi-channel e-commerce solution, which supports both direct and indirect sales, is designed to help companies of all sizes maximize online revenues as well as reduce the costs and risks of running an e-commerce operation. The company's comprehensive platform offers site development and hosting, order management, fraud prevention, site merchandising, advanced reporting and analytics, product fulfillment, e-marketing and multi-lingual customer service.

Founded in 1994, Digital River is headquartered in Minneapolis with offices in Chicago, Mountain View, California, London, and Cologne, Germany. For more details about Digital River, visit the corporate Web site at www.digitalriver.com or call 952-253-1234.

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